We are absolutely delighted to have won a Clear Mark award from the Centre for Plain Language. These awards identify organisations that use plain language to communicate clearly.
We were recognised for how we guide customers through through purchasing prescription glasses. I am personally absolutely thrilled – one of our highest-held goals is making buying glasses fun and easy. We believe that frames are a fashion accessory, not a medical necessity. Glasses buying is often shrouded in mystifying and unnecessarily complicated terminology, whereas we try our best to make it simple.
Of course, we’re not perfect and we’re always keen to hear feedback on everything we do. So please don’t hesitate to contact us with any suggestions!
In the meantime, have fun browsing our collection, trying frames on online or perhaps trying frames on at home.